1961 · FIFTH AVENUE · New York1961
1961 · FIFTH AVENUE · New York
1961 · FIFTH AVENUE · New York
1961 · FIFTH AVENUE · New York
1961 · FIFTH AVENUE · New York
1961 · FIFTH AVENUE · New York
4.9 · 128 reviews Trustpilot

1961

FIFTH AVENUE

New York

A shop window at dawn, and a whole decade ahead. Named for the year it belongs to, and built to look like it was always yours.

$90.00 $54.00 40% off
  • Ultra-thin band that disappears on the wrist
  • Small oval dial, 22mm across
  • Sizing tool included in the box
  • Everyday water resistance, 3 ATM

Choose your set

Free shipping · 3–7 day delivery
Ready to gift, boxed with sizing tool
5-year warranty included
4.9 Trustpilot

Excellent · Based on 128 reviews

Description

A shop window at dawn, and a whole decade ahead.

An ultra-thin band that disappears on the wrist and a small oval dial that asks for nothing. This is the one you forget you're wearing until somebody asks about it.

Materials & care

Gold-plated stainless steel case and band. Japanese quartz movement, battery included. 3 ATM water resistance: splashes, rain and handwashing are fine, swimming is not. Wipe with a soft dry cloth.

Covered by our 5-year warranty on movement and finish.

Shipping, gifting & returns

Free worldwide shipping on every order, delivered in 3 to 7 days.

Every watch ships gift-ready in a GLOIA box with a sizing tool inside, so it can go straight under a tree or across a table with nothing to wrap.

30-day returns on unworn, unresized pieces.

Free shipping

Worldwide, 3–7 days

Ready to gift

Boxed, with sizing tool

5-year warranty

Movement and finish

30-day returns

No questions asked

Small was the whole point.

The year

Small was the whole point.

In 1961 a woman's watch was not supposed to announce itself. It sat flat under a cuff, thin enough to forget, small enough that you had to lean in to read it. That restraint is the entire design. The 1961 asks for nothing until somebody notices it, and then it is the only thing they ask about.
4.9

Based on 128 reviews

August 2026

So elegant

Wore it to a garden party and it felt just right with a summer dress. The detailing is delicate and lovely.

E

Eleanor P.

Verified purchase · United Kingdom

August 2026

Gave it as a birthday present

It arrived in its own box so I didn't have to do anything. She opened it at the table and everyone leaned in.

S

Sofia G.

Verified purchase · Italy

August 2026

Finally, one that fits

I have thin wrists and most watches swim on me. This one sits properly. It reads as jewellery, not gadget.

A

Amelie R.

Verified purchase · France

July 2026

Quick post

Arrived in five days and the updates were clear throughout. I was thrilled with how elegant it looked.

F

Freja S.

Verified purchase · Denmark

July 2026

People ask about it

Three people asked where it was from in the first week. Nobody guesses the price.

M

Marta L.

Verified purchase · Spain

July 2026

Bought a second one

I started with one year and ordered another a month later. It turned into a collection without me planning it.

C

Claire D.

Verified purchase · Canada

Owner stories

Why they chose GLOIA

Like wearing a year

“It feels like wearing a piece of the year it is named after. The era settles into the wrist, and that is what stays with you.”

C Clara M. · Verified

The easiest gift I've given

“It turned up in its own box. I didn't wrap anything, I just handed it over, and it still looked like I'd thought about it for weeks.”

I Ines V. · Verified

A collection, not a watch

“I bought one. A month later I wanted another decade. They turned a single purchase into a collection.”

H Hannah B. · Verified

Shop the collection

1961 FIFTH AVENUE
$54.00 · Summer Sale · free shipping